The design thinking approach to solving problems

Design thinking in very simple terms, is a framework used by designers to understand user's problems, and come up with creative ideas to approach the problem and create a solution. It can be said to be an iterative, non-linear process used by designers to solve everyday problems by breaking the problem down into five stages; empathy, define, ideate, prototype, and test. Each of these stages is creatively approached to ensure that the user is put at the forefront of the decision-making of that particular product or service.

Application of design thinking in a case study; takeaways from the NYT App Redesign

Focus on the user: At every stage of the design process, focus on the user and the challenges they might be facing. Ensure that any feature you might want to add t the product will actually be solving a particular need so as not to overwhelm the user.

Collaborate: Do not be afraid to collaborate in a team made up of other professionals that will be bringing their experience to the project. At any point you feel you might need help, do not be afraid to reach out. The New York Times app redesign was done by a team of designers and not just one individual. They clearly identified the problem through surveys and interviews with actual people.

Solution details: The design thinking process is followed to ensured that users needs are prioritized. If the solution requires a redesign, do it. If it requires just adding a feature to the already existing features, do it. Going outside the scope of the users needs will be a total waste of time.

Conclusion: It is important to prioritize the needs of the users when working on any product so that you can design a product that is both usable and useful.