Exploring Creativity and Innovation in Search Generative Experience

Sarthak VermaSarthak Verma
1 min read

Exploring Creativity and Innovation in Search Generative Experience

Since the launch of ChatGPT and the subsequent advancements in AI technology, the field has seen significant developments. Google introduced the Search Generative Experience (SGE), an AI-powered search beta, while ChatGPT integrated powerful search capabilities through the Bing plugin. Google also unveiled its own AI chatbot, Bard. While AI discussions continue, the initial excitement has cooled down as we gain a clearer understanding of its capabilities and limitations.

Despite the decreased search interest in ChatGPT, total traffic to chat.openai.com remains on an upward trend, with mobile traffic possibly being affected due to the introduction of a mobile app. However, AI’s potential remains immense, with a new generation of models boasting higher training parameters becoming increasingly prevalent.

AI’s presence is expanding across various domains, with AI tools focusing on content editing, summarization, and creation. This trend is indicative of a future where AI will be integrated into all software, fundamentally transforming marketing and business landscapes. Even AI sceptics acknowledge that AI is becoming a necessary component in the tech world, raising three key questions:

  1. What does the AI future hold?

  2. How will it impact us?

  3. What can we do to adapt?

To continue reading, visit - https://techiegigs.com/innovation-in-search-generative-experience/?utm_source=links&utm_medium=post &utm_campaign=clicks&utm_content=blog

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Sarthak Verma
Sarthak Verma