Cracking the Code of User-Friendly Feasting: The Eat24 UX Revolution

Muibat AlaranMuibat Alaran
2 min read

Hey foodies and app enthusiasts, gather 'round for a tale of triumph in the digital dining kingdom! We're diving into the juicy details of how Eat24, our trusty food delivery companion, got a makeover thanks to the UX magic of Katie Chen.

Katie, our fearless UX explorer, armed with a GoPro, set out to decode the mysteries of Eat24. Why? Because ordering food should be a celebration, not a puzzle!

Now, why Eat24? Well, it's like having a food genie in your pocket – no talking required. Plus, Yelp reviews to guide your hungry soul. Katie saw this as a chance to sprinkle some design fairy dust and make our food adventures even more epic.

Katie, being the Sherlock of UX, categorized findings with colorful Post-its and even birthed a persona named Josh (who, by the way, loves Jane the Virgin).

As the UX saga unfolded, three villainous pain points emerged:

  1. Users scratching heads over search result order.

  2. The elusive and unhelpful sort bar playing hide-and-seek.

  3. Users shy to explore the magical land of restaurant info, despite craving reviews.

The exciting moment– a gap between what users expected and what Eat24 delivered. Katie, the problem-solver, proposed changes:

  1. Sort Label Spotlight: Make search results shout, "Look at me!"

  2. Sort Bar Glow-Up: Add filters that steal the show.

  3. Reviews First, Menu Second: Because reviews are the real MVPs.

Enter user testing, the ultimate showdown. The result? Users cruised through the app, high-fiving the new features like they've known them forever.

In a nutshell, Eat24 went from confusing to charming, all thanks to Katie's UX wisdom. The lesson here? Make apps as user-friendly as your favorite food joint – it's a win-win!

So, fellow food enthusiasts, the next time you order through Eat24, remember the unsung hero behind the scenes – UX design. Happy feasting, and may your food adventures be glitch-free and full of flavor! 🍔🎉

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Muibat Alaran
Muibat Alaran