Virtual Assistant to implement in your strategies

With technology advancing more and more, we see companies taking advantage of it to automate processes within their businesses using software and creations such as lead generation virtual assistant .

Many people may already know or have had contact with a virtual assistant without even knowing it was one, this shows how efficient and realistic this resource has become in companies.

Therefore, we will discuss its concept, benefits and implementation within a company, all with the aim of making everyone's daily lives increasingly practical and optimized.

What is a virtual assistant?

A virtual assistant is nothing more than artificial intelligence software that responds to oral stimuli, that is, when you ask something, it answers you as if it were a person right away.

Today, we have several virtual assistants present in the digital universe, such as:

• Apple's Siri;

• Amazon's Alexa;

• Lu do Magalu;

• Ok Google from Google itself;

• CB das Casas Bahia;

• Bia do Bradesco.

These are some of the most famous virtual assistants spread across large organizations in the world, they are largely responsible for helping people search for information, products and services.

For example, through Ok Google you can find an online digital marketing course without having to type your question. And with Alexa you can find out the time and weather in your region without even turning on your cell phone.

And what are the benefits of a virtual assistant?

Many people wonder whether it is really worth investing in a virtual assistant and what benefits it will bring to a company.

Therefore, we selected some to show you its power within business:

Time and processes: optimization

With a virtual assistant, you and your team don't have to worry about meeting a customer immediately to clarify a simple question, as your virtual assistant will do it for you.

If a user previously spent hours attending a workshop on Instagram Ads , with a virtual assistant at their disposal, they have this answer in the palm of their hand in just a few seconds.

Also Read: Earn money as a virtual assistant: How to get started

More relationships and intimacy with your customers

Creating and maintaining a good relationship with your customers makes all the difference in the way they see your brand, and even though a virtual assistant is nothing more than a robot, she has communication as direct and empathetic as a person.

With a virtual assistant, the customer can be well received and served by your brand, which further increases their satisfaction and the chances of purchasing something on your website, be it advice on how to advertise on Google Ads or any other product.

Customer journey: understanding

A virtual assistant can also gather various information and data about the client who contacted her.

This information can be used to help you see this customer's step-by-step process within your store and what their interests are.