Revolutionalizing E-voting in Nigeria: The Electpoll Case Study

Bukola OlapadeBukola Olapade
7 min read

Introduction

After over 20 elections conducted, reaching over 8000 voters across different platforms, let's take a step back to understand Electpoll as a case study. Electpoll isn’t just another e-voting platform; it's a bold response to the glaring inefficiencies in the Nigerian electoral process. With the Nigerian electoral system at a crossroads—caught between outdated paper ballots and the yet-to-be-realized potential of electronic voting—Electpoll emerges as a beacon of hope. But before we dive into the numbers and features, let’s set the stage.

Problem Statement

A woman casts her vote into a ballot box during an election while a group of people wait in line behind her. The scene takes place outdoors, with many people wearing colorful clothing and headscarves.

The Nigerian electoral system is fraught with challenges that stretch across its educational institutions and national elections. The traditional paper ballot system is riddled with issues—errors, susceptibility to fraud, long queues, and delays that can turn a simple voting process into a day-long ordeal. And while the idea of electronic voting has been floated around, the slow adoption of technology and the lack of essential infrastructure have kept it from becoming a viable alternative.

In universities, where the next generation of leaders should be experiencing the democratic process, these challenges are even more pronounced. Many institutions have tried and failed to implement e-voting, often reverting to paper ballots that are just as flawed. This is where Electpoll comes in, aiming to provide a secure, reliable, and user-friendly online platform to revolutionize how we vote.

Research and Exploration

From the outset, we knew that understanding our audience would be key to Electpoll’s success. We started with online surveys, targeting people aged 18 to 34 across various Nigerian cities to get a sense of their thoughts on e-voting. The results were enlightening: a majority expressed a preference for e-voting over traditional methods, citing convenience and the potential for increased transparency as major benefits. However, there was also significant concern about security and the possibility of fraud.

The image contains four charts summarizing responses to a survey about voting. 1. A pie chart shows 38 responses to the question "Have you ever participated in an e-voting process before?", with 73.7% saying "Yes" and 26.3% saying "No".2. A bar chart shows the comfort levels of 38 respondents using technology for voting on a scale of 1-5, with the highest percentage (47.4%) at scale 5.3. A bar chart identifies major concerns in voting among 38 respondents, including Security & Privacy (81.6%), Transparency (68.4%), and Ease of Use (71.1%).4. A pie chart shows the responses of 37 people to "Have you ever faced any challenges or difficulties voting in person?", with 40.5% each for "Yes" and "No", and 18.9% for "Maybe".

The image contains three pie charts showing survey results. 1. The first pie chart with 37 responses addresses feelings about the current voting process in Nigeria, showing a majority (56.8%) think it should come with an electronic option. Other responses include 21.6% who dislike it but don't have opinions, 13.5% who think it should be strictly electronic, and smaller percentages for other views.2. The second pie chart with 38 responses asks preferences between electronic and in-person voting, with a large majority (97.4%) preferring electronic voting and a small percentage selecting in-person.3. The third pie chart with 38 responses inquires about past participation in any election, showing 71.1% have participated and 28.9% have not.

Recognizing the limitations of our initial survey, which primarily reached younger, tech-savvy individuals, we expanded our research to include face-to-face interviews and phone surveys with those aged 34 and above. These conversations confirmed many of our initial findings but also highlighted a critical issue: access to technology, or the lack thereof, greatly influenced people’s perceptions of e-voting.

We also conducted a competitive analysis to see what others were doing in this space. Surprisingly, we found very few Nigerian organizations working on similar solutions. This gap in the market presented a unique opportunity for Electpoll, but it also raised a critical question: Was Nigeria ready for this? To answer this, we created a model that correlated the growth of technology in Nigeria with our projected growth rate. The results were promising, showing that starting with unions and associations could help us intersect with Nigeria's tech adoption curve at just the right time.

Design and Development Process

Electpoll’s design process was rooted in one guiding principle: user-centricity. We knew that to overcome the inertia of paper ballots, Electpoll had to be intuitive and reliable. Our development journey began with a series of sketches and user flows that mapped out every step of the voting process, from election creation to result tallying. We wanted users to feel empowered, not overwhelmed.

A collage of screenshots from Electpoll. The images showcase various features, including casting votes, verifying choices, checking election results, and a countdown to the election deadline. One screenshot displays a user dashboard with details, while another shows election results with a bar chart. The platform emphasizes effortless and accessible voting.

We prioritized features that addressed the specific challenges we identified in our research. These included a dedicated platform for election creation, robust voter verification methods, and a secure, transparent voting process that users could trust. The development process was iterative, with continuous feedback loops that allowed us to refine the platform until it was ready for launch.

An informational graphic with the text "LET'S VOTE" in neon light style on the right side. The left side lists features of an e-voting system, including:- Accessibility- Uploading of Voter's List- Quick Polls- Multi-Factor Authentication- Voter Education- Organization/Team Accounts- Voter Identification- Free for Less Than 50 Voters- Consultation Support- Customized Candidates Profiles- Email Notice- Audit Trails

Challenges and Solutions

No great innovation comes without its challenges, and Electpoll was no exception. One of the biggest hurdles we faced was ensuring the security and privacy of voters. We knew that without these, we would struggle to gain users' trust. To address this, we implemented multiple layers of security, including secure voter verification, encryption, and rigorous auditing processes.

Another challenge was Nigeria's infrastructural limitations. Many areas still struggle with unreliable internet connections, which could hinder the adoption of an online voting platform. To counter this, we optimized Electpoll to work in low-bandwidth environments and ensured that it could function on both mobile devices and desktops.

Testing and Launch

Before rolling out Electpoll's minimum viable product (MVP) to the masses, we ran several pilot programs to test the platform in real-world conditions. These pilots were crucial in identifying and ironing out any remaining issues. The feedback we received was overwhelmingly positive, with users praising the platform's ease of use and the sense of security it provided. However, there were also valuable critiques, particularly around the user interface, which we took back to the drawing board to improve.

Impact and Outcomes

Since its launch, Electpoll has facilitated over 20 elections, engaging more than 8000 voters. The platform has been instrumental in increasing voter turnout in student government elections and has provided a transparent, reliable alternative to traditional voting methods. Users have expressed a high level of satisfaction with the platform, and many have highlighted its potential to revolutionize voting not just in universities but across Nigeria.

One of the most rewarding aspects of this journey has been hearing from users who feel that Electpoll has restored their faith in the electoral process. We’ve received numerous testimonials from students and union members who appreciate the platform’s ease of use and the integrity it brings to voting.

Conclusion

Looking back, Electpoll has been more than just a project—it’s been a mission to make voting accessible, secure, and transparent for all Nigerians. We’ve learned that innovation is not just about creating something new but also about understanding the context in which that innovation will live. As we look to the future, we’re excited about the possibilities for Electpoll. We’re already exploring ways to expand its features and reach, with the ultimate goal of making e-voting the standard in Nigeria.

Four people are standing outside, smiling at the camera. Three are wearing shirts that say "Electpoll" and have name badges. The background features buildings and greenery.

In the end, Electpoll isn’t just about technology; it’s about trust, empowerment, and the belief that every vote counts. And with each election we conduct, we’re one step closer to that vision.

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Written by

Bukola Olapade
Bukola Olapade

Product designer with frontend knowledge and a knack for problem-solving and critical thinking.