Azure FinOps Strategies

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7 min read

Microsoft Azure offers a wide range of services and tools to help MSPs and their clients achieve these goals. This article delves into the best practices of Azure financial operations (FinOps), empowering MSPs to improve their profit margins while delivering cost savings to their customers. By adopting azure finops strategies, MSPs can strengthen customer loyalty and position themselves as trusted advisors in the cloud computing industry.

Building a Successful FinOps Team

The foundation of any successful Azure FinOps initiative lies in the formation of a dedicated and collaborative team. This team should consist of key stakeholders from various departments within the organization, including finance, product management, DevOps, and research and development (R&D). By bringing together individuals with diverse skill sets and perspectives, the FinOps team can effectively identify cost optimization opportunities and propose viable solutions to reduce expenses.

Roles and Responsibilities within the FinOps Team

Each member of the FinOps team plays a critical role in driving cost savings and efficiency. The finance representative serves as the primary stakeholder, ensuring that cost-saving measures align with the organization's financial goals. The DevOps team member contributes hands-on experience in configuring cloud costs and understanding the technical aspects of optimization. Product management professionals help prioritize initiatives within the organization, ensuring that FinOps efforts support overall business objectives. Lastly, the tech leader provides valuable insights into how cloud services can be leveraged to support various business tasks effectively.

Identifying Optimization Opportunities

One of the primary responsibilities of the FinOps team is to continuously monitor and analyze the monthly cloud bill to detect potential areas for optimization. By reviewing cost "heavyweights" and comparing expenses to previous months, the team can identify service instances that may be underutilized or over-provisioned. This process involves examining resource usage metrics such as CPU, storage, memory, and network utilization to pinpoint areas where costs can be reduced without compromising performance or functionality.

Justifying the Existence of the FinOps Team

It is crucial for the FinOps team to demonstrate a return on investment (ROI) for their efforts. Every business activity, including FinOps processes, must justify its existence by continuously identifying and delivering tangible cost savings each month. By consistently uncovering new opportunities for optimization and implementing effective cost-saving measures, the FinOps team can prove its value to the organization and secure ongoing support from key stakeholders.

Building a successful FinOps team is the first step towards achieving cost optimization in Azure. By assembling a diverse group of professionals, clearly defining roles and responsibilities, and relentlessly pursuing optimization opportunities, MSPs can lay the groundwork for a robust and effective FinOps practice. This, in turn, will enable them to drive cost savings for their customers and improve their own profit margins in the highly competitive cloud computing market.

Planning Ahead for Cost Savings in Azure

While opportunities for cost optimization often become apparent after the fact, it is essential for MSPs to proactively plan for savings when working with their customers. The FinOps team should be actively involved in project planning, ensuring that the decisions made by engineering teams in the early stages of development are cost-effective and scalable.

Choosing the Right Azure Services

One of the key aspects of planning for cost savings is selecting the appropriate Azure services for each task. Cloud services come in various sizes, configurations, and pricing models, with top-tier offerings often being the most expensive. The FinOps team must work closely with development and engineering teams to assess whether the chosen tools are overqualified for the task at hand. In some cases, engineers may be drawn to advanced technologies for the sake of gaining experience, rather than considering the cost implications. For instance, while a high-performance NoSQL database like Cosmos DB may be appealing, a conventional Azure SQL service could suffice for most applications, providing the necessary functionality and performance at a lower cost.

Estimating Growth and Scalability

Once the appropriate Azure services have been selected, the next step is to estimate future costs as the application scales. As adoption grows and infrastructure expands, the average cost per user should ideally decrease. The FinOps team should collaborate with development teams to identify which service costs improve with scale and which grow linearly. By creating a simple growth estimation table, the team can forecast capacity requirements, estimate costs, and determine the number of transactions the infrastructure can handle at different milestones. This exercise encourages the engineering team to share estimated capacity for the application infrastructure, enabling more accurate cost projections and identifying potential areas for savings.

Leveraging Tiered Services for Cost Optimization

Azure offers various pricing tiers for most of its services, allowing MSPs to configure cloud services with lower service level agreements (SLAs) for non-mission-critical workloads. By utilizing lower tiers for less critical business flows, MSPs can achieve significant cost savings without compromising overall performance. For example, Azure Cache for Redis provides a discounted tier for development and testing workloads, offering savings of up to 50% for non-replicated caches. Similarly, Azure Storage supports several tiers, each catering to different use cases and balancing data volume, access frequency, and read/write speed. By moving historical or infrequently accessed data to lower storage tiers, MSPs can optimize spending for their customers.

By proactively planning for cost savings, selecting the right Azure services, estimating growth, and leveraging tiered services, MSPs can help their customers optimize cloud spending while ensuring scalability and performance. This approach not only benefits the end-users but also allows MSPs to maintain healthy profit margins and establish long-term, successful partnerships with their clients.

Driving Savings as a Managed Service Provider

As a managed service provider, you have the unique opportunity to aggregate your clients' Azure spending and leverage that purchasing power to negotiate better rates with Microsoft. By passing these savings on to your customers, you can differentiate your services and build stronger, more loyal relationships with your clients.

Streamlining the Purchasing Process

To take advantage of cost savings, it's essential to understand the logistics of the purchasing process. As an MSP, you can onboard your Azure customers to a Microsoft Customer Agreement and purchase an Azure Plan. This setup allows you to manage your onboarded customers through the Partner Center and grants you the ability to purchase reservations on their behalf. By associating yourself with your clients' spending, you can negotiate volume discounts with Microsoft, ultimately benefiting both your clients and your own bottom line.

Automating FinOps Tasks with Azure Cost Management APIs

Azure provides a set of Cost Management APIs that enable MSPs to automate various FinOps tasks. By leveraging tools like CloudBolt Cost Report for Azure, you can harness these APIs to consolidate reports, analyze unit costs, apply discounts, identify savings opportunities, calculate margins, and more. This automation streamlines your FinOps processes, saving time and resources while ensuring accurate and timely insights into your clients' Azure spending.

Committing to Reserved Resources for Long-Term Savings

One of the most effective ways to save money on Azure is by committing to reserved resources for one or three years. As an MSP, you can purchase and manage these reservations on behalf of your customers. When evaluating the minimum return on investment (ROI) period for a reservation, compare the reservation cost to the pay-as-you-go pricing. For instance, a three-year reservation with a 66% discount pays for itself in less than two years. Tools like CloudBolt Reserved Instance Report can help you track and manage these reservations efficiently.

Consolidating Billing and Reporting Across Cloud Providers

In today's multi-cloud environment, many organizations utilize services from multiple cloud providers, each with its own terminology and pricing models. As an MSP, you can provide significant value to your clients by consolidating billing and reporting across these providers. CloudBolt enables MSPs to monitor spending across Azure, AWS, Google Cloud, and other platforms through its Cost Report feature. By offering a single pane of glass for multi-cloud cost management, you can help your clients better understand and control their cloud expenses, regardless of the provider.

By leveraging your purchasing power, automating FinOps tasks, committing to reserved resources, and consolidating billing and reporting, you can drive significant savings for your clients as an MSP. These strategies not only help your customers optimize their Azure spending but also contribute to your own profitability and growth in the competitive cloud services market.

Conclusion

Ultimately, by embracing Azure FinOps best practices, MSPs can position themselves as indispensable partners to their clients, helping them navigate the complexities of cloud cost management while fostering long-term, mutually beneficial relationships. In doing so, MSPs not only contribute to their customers' success but also secure their own competitive advantage in the rapidly evolving cloud services marketplace.

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