Hey developers! 👋 As someone who's been building gleam.so (an OG image generator), I've spent countless hours researching and analyzing how successful companies and developers craft their Open Graph images. Today, I'm excited to share a curated gallery of 100+ beautiful OG images from real websites, along with insights on what makes them effective.

Why OG Images Matter

Before diving into the examples, let's quickly understand why OG images are crucial:

They increase social media engagement by up to 40%
They help your content stand out in crowded feeds
They provide instant visual context for your content
They improve brand recognition

Common Patterns from Top Websites

After analyzing these 100 OG images, here are the key patterns that emerged:

1. Typography-Driven Designs

The most effective OG images often rely on strong typography:

Clear hierarchy with 2-3 font sizes
High contrast for readability
Limited text (5-7 words maximum)
Sans-serif fonts dominate (~78% of samples)

2. Color Usage

Successful OG images typically follow these color patterns:

2-3 primary colors
Brand colors as accents
Dark text on light backgrounds (65% of samples)
Subtle gradients for depth (42% of samples)

3. Layout Patterns

Common layouts that work well:

+-----------------+
|  Logo     Title |
|  Main Message   |
|  Visual/Graphic |
+-----------------+

+-----------------+
|  Visual  | Text |
|         >| Area |
+-----------------+

4. Content Types & Examples

Blog Posts

<!-- Common meta structure -->
<meta property="og:title" content="Title: Subtitle | Brand" />
<meta property="og:image" content="https://example.com/og.png" />
<meta property="og:image:width" content="1200" />
<meta property="og:image:height" content="630" />

Example dimensions and ratios:

Most popular: 1200×630px (Facebook/Twitter)
Alternative: 1200×600px (LinkedIn)

Product Pages

Common elements:

Product hero shot
Brand logo
Clear value proposition
Price/CTA (in 15% of samples)

The Gallery

You can explore all 100+ OG images in our curated gallery: gleam.so/gallery

Some standout examples:

Raycast
- Dark mode excellence
- Product UI integration
- Animated grain texture
- Brutalist typography
Notion
- Clean, minimal composition
- Perfect balance of light and dark elements
Linear
- Bold gradient backgrounds
- Minimal copy
- Strong visual hierarchy
- Product screenshots integration

Technical Implementation Tips

For those looking to implement similar OG images, here's a starting point using Next.js 14:

// app/api/og/route.tsx
import { ImageResponse } from 'next/server'

export async function GET(request: Request) {
  try {
    // Font loading
    const inter = await fetch(
      new URL('./Inter-Bold.ttf', import.meta.url)
    ).then((res) => res.arrayBuffer())

    return new ImageResponse(
      (
        <div
          style={{
            height: '100%',
            width: '100%',
            display: 'flex',
            flexDirection: 'column',
            alignItems: 'center',
            justifyContent: 'center',
            backgroundColor: 'white',
            fontFamily: 'Inter',
          }}
        >
          <div tw="bg-white flex p-10">
            <div tw="flex flex-col flex-1 pr-4">
              <h1 tw="text-[48px] font-bold text-gray-900 leading-tight">
                Your Awesome Title
              </h1>
              <p tw="text-2xl text-gray-600 mt-4">
                Subtitle or description here
              </p>
            </div>
            <div tw="flex items-center justify-center">
              {/* Your logo or visual element */}
            </div>
          </div>
        </div>
      ),
      {
        width: 1200,
        height: 630,
        fonts: [
          {
            name: 'Inter',
            data: inter,
            style: 'normal',
            weight: 700,
          },
        ],
      },
    )
  } catch (e) {
    console.log(`${e.message}`)
    return new Response(`Failed to generate the image`, {
      status: 500,
    })
  }
}

Best Practices from the Gallery

Keep it Simple
- One main message
- Clear visual hierarchy
- Adequate white space
- Brand consistency
Optimize for Small Sizes
- Test at thumbnail size
- High contrast for readability
- Large enough text
- Clear focal point
Technical Considerations
- Proper meta tags
- Correct dimensions
- Compressed images
- Fast loading times

Tools & Resources

To help you create similar OG images:

Design Tools
- gleam.so - OG image generator
- Figma templates
- Canva Pro
Development Tools
- @vercel/og
- Satori
- Next.js Image Generation API

Conclusion

Creating effective OG images doesn't have to be complicated. Use these examples as inspiration, follow the patterns that work, and remember that simplicity often wins. Whether you're a developer, designer, or content creator, I hope this collection helps you create better OG images for your projects.

Have a favorite OG image design? Share it in the comments below! And if you found this helpful, consider checking out gleam.so for your OG image needs.

A Curated Collection of 100+ Beautiful OpenGraph (OG) Images

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