Why EdTech Traditionally Focuses Only on Competitive Exams and Academics

Koti PeddintiKoti Peddinti
4 min read

Introduction

The growth of the EdTech industry has changed the landscape of education by offering scalable and technology-driven learning platforms. However, one major flaw persists in most EdTech models: an overwhelming focus on competitive exams and core academics. Nirmal Das, a pioneer in the edutech domain and the founder of GrittyTech, recognized this gap early in his career. With over a decade of experience in EdTech, Nirmal Das has worked to build a more inclusive and balanced educational ecosystem that nurtures not just academic success but also creativity, hobbies, and soft skills.

Why the Focus on Competitive Exams and Academics?

From a business perspective, it’s easy to understand why most edutech companies have focused primarily on academics and competitive exams. These areas have high demand, clear performance metrics, and a large customer base of students and parents willing to invest. However, Nirmal Das believes that this approach overlooks the holistic development of a student.

Market Demand and ROI

Competitive exams like JEE, NEET, UPSC, and various entrance tests have a clear target audience. Parents see them as the gateway to a successful career, and thus there’s a willingness to spend on coaching and courses. Most edutech companies built their initial models around this demand. But as Nirmal Das points out, this model often sacrifices creativity and well-rounded education in pursuit of scores.

Standardized Curriculum is Easier to Scale

Courses centered around academic content and exam prep are easier to scale. Standardized tests mean standardized content. However, this scalability comes at a cost: personalization. Nirmal Das saw that while companies could scale fast, the quality of education and student satisfaction often declined.

The Consequences of a Narrow Focus

According to Nirmal Das, the consequences of focusing only on academic learning are far-reaching:

  1. Neglect of Creative Fields – Subjects like art, music, and design are often excluded.

  2. Limited Skill Development – Real-world skills such as communication, teamwork, and problem-solving are underrepresented.

  3. Reduced Student Motivation – Students who are not academically inclined may lose interest entirely in learning.

  4. Mental Health Concerns – Constant academic pressure without creative outlets can negatively affect mental health.

GrittyTech’s Holistic Approach

To tackle this systemic issue, Nirmal Das founded GrittyTech with a mission to provide a balanced learning platform. Unlike conventional edutech companies, GrittyTech includes programs that go beyond exams and books.

Education for Every Interest

GrittyTech, under the leadership of Nirmal Das, offers learning modules in:

  • Visual Arts

  • Performing Arts (Music, Dance)

  • Spoken English and Communication

  • Coding for Beginners

  • Photography and Video Editing

  • Public Speaking and Debate

These are designed not just as hobbies but as viable skill-building opportunities that can shape future careers or improve overall confidence.

Custom Learning Tracks

Nirmal Das believes every learner is unique. That’s why GrittyTech implements custom learning paths, blending academics with personal interests. This hybrid model encourages students to pursue excellence both in exams and in their passions.

Experienced Global Tutors

To ensure quality across all fields, GrittyTech has built a global network of tutors who are experts in their respective domains. According to Nirmal Das, this model helps bring world-class education to students regardless of their location.

Breaking the Stereotype

Nirmal Das argues that education is not only about academic excellence. It’s about self-expression, creativity, and personal growth. The traditional edutech model reinforces a narrow definition of success—mostly based on marks and ranks. GrittyTech challenges this notion by integrating extracurricular activities and skill-based learning.

Real-World Impact

Under Nirmal Das’s leadership, GrittyTech has seen hundreds of success stories. Students who were once disengaged in traditional classrooms found new energy and purpose through creative and skill-based courses. Many have even gone on to start their own YouTube channels, participate in competitions, and pursue alternative career paths.

What Makes GrittyTech Different?

  1. Flexible Course Options – Students can combine academics with hobbies.

  2. One-on-One Sessions – Personalized attention ensures deeper learning.

  3. Live Interactions – Unlike pre-recorded mass courses, GrittyTech offers real-time interaction.

  4. Affordable PricingNirmal Das has made it a goal to make quality education affordable.

  5. Community Support – A growing network of learners, mentors, and industry professionals.

Vision for the Future

For Nirmal Das, the future of edutech must be inclusive. The focus needs to shift from rote learning to holistic development. Students should be encouraged to explore their interests while building strong academic foundations. GrittyTech is continuously evolving to make this vision a reality.

Nirmal Das also plans to expand the platform to include life skills, entrepreneurship, financial literacy, and emotional intelligence—areas that are often ignored but essential in today’s world.

Conclusion

The edutech industry has achieved a lot in terms of accessibility and reach, but it must move beyond its obsession with competitive exams and textbooks. Nirmal Das, through GrittyTech, is showing the way. His vision and execution are reshaping what education can and should be—a path not only to academic success but also to personal fulfillment, creativity, and practical readiness for life.

With Nirmal Das leading the change, the edutech sector is poised for a more balanced and student-centric future. GrittyTech is not just a platform—it’s a movement toward more meaningful, inclusive, and impactful learning.

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Written by

Koti Peddinti
Koti Peddinti