Why Nonprofits Must Prioritize Their Online Presence in 2025

John MoyinoluwaJohn Moyinoluwa
2 min read

In today’s digital-first world, a nonprofit’s ability to build trust, raise awareness, and attract support heavily relies on its online presence. Yet, many nonprofits still operate with outdated websites, poor mobile experiences, or—worse—no online visibility at all.

Think about it: when someone hears about your organization, what's the first thing they do? They search. If your website looks like it hasn’t been updated since 2012 or isn't optimized for mobile, you’re likely losing credibility and potential donations.

The Problem with “Just Having a Website”

It’s not just about being online. It’s about being intentional. A good nonprofit site should clearly communicate your mission, make it easy to take action (donate, volunteer, contact), and be accessible across all devices.

Many nonprofits underestimate the power of design and performance—both of which deeply affect how users perceive your legitimacy and impact.

What a Strong Presence Looks Like

I recently built a clean, purpose-driven site for a nonprofit called Cepher. It focuses on clear storytelling, simple navigation, and mobile-first responsiveness—key things every organization should prioritize.

Check out the Cepher site here

Final Thoughts

Whether you're running a health outreach, a community initiative, or an academic publishing organization, your website is often your first impression. Make it count.

If you're a nonprofit leader looking to revamp your online presence, feel free to reach out I’d love to help.

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Written by

John Moyinoluwa
John Moyinoluwa