How to Pick the Best Web3 PR Service for Your NFT Project

jackjack
3 min read

Not All PR Services Are Created Equal

When you're launching a Web3 or NFT project, getting attention is everything. But not all PR services know what they're doing — and picking the wrong one can waste your time and money. This guide will help you understand what to look for in a Web3 PR service and how to choose the best one for your needs.

What Makes a Good Web3 PR Service?

A good PR service for Web3 understands the space. They're not just regular marketers — they know NFTs, blockchain, crypto trends, and the communities that follow them. Here's what to check for:

  • 🧠 Web3 and NFT experience: They’ve worked with crypto and NFT projects before.

  • 📡 Strong distribution network: They can publish your press release on top crypto news sites.

  • 🔗 Real industry connections: They know journalists, bloggers, and influencers in Web3.

These are the basics of a solid Web3 press release agency.

Top Things to Look For

Before picking a service, check for these signs of quality:

Transparent pricing—They clearly show what you’re paying for. No hidden fees.
Past work or case studies—They’ve helped other NFT projects grow.
Good reviews or testimonials—real clients say good things about them.
Simple communication—They explain things in plain language, not crypto buzzwords.

A company that shows proof and explains things clearly is more likely to be trustworthy.

Red Flags to Watch Out For

Here’s how to know when a Web3 PR service might not be right for you:

🚩 They make big promises fast—“Get 1M views in 24 hours!” Sounds great but is usually fake.
🚩 Bad website or no contact info—If their site looks old or broken, that’s a bad sign.
🚩 No real Web3 knowledge—If they don’t talk about NFTs, DAOs, or blockchain tech, they probably don’t get it.

Always do your research before giving someone your money.

You don’t have to choose just one, but here are a few types of Web3 PR services you can explore:

🔹 Web3 News Wire—Offers writing and distribution for Web3 projects.
🔹 Coinbound—A known Web3 marketing agency with influencer and PR support.
🔹 Lunar Strategy—Specializes in crypto, NFT, and Web3 marketing strategies.
🔹 MarketAcross—Offers full-stack PR campaigns for blockchain projects.

Tip: Always compare a few options and ask questions before choosing.

Final Tip: Pick Quality Over Cheapness

When it comes to Web3 PR service, don’t just go with the cheapest one. Look for real value — someone who understands your project and knows how to get you attention that matters.

Even if you spend a bit more upfront, a good PR campaign can lead to:

  • More mint sales

  • More community members

  • More eyes on your brand

So be smart. Take your time. And pick a PR service that’s right for your project.

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Written by

jack
jack

Jack, a marketing specialist, focuses on digital strategies and branding, helping companies create innovative campaigns that engage audiences and drive growth.