What to Do After Your Web3 Press Release Goes Live

So, you just published your Web3 or NFT press release. That’s awesome! 🎉

But here’s the big question: Now what?

Many people think once the press release goes live, the job is done.

But if you really want to get attention, grow your community, and maybe even get featured by other websites or influencers… You’ve still got work to do.

Don’t worry—it’s not hard. Just follow these steps, and you’ll get the most out of your press release.

Step 1: Share It Everywhere

Once your press release is live, the first thing to do is share the link like crazy.
Post it on all your social media channels.

• Twitter (X) – Tweet the news. Pin it to your profile.

• Telegram—Share in your project’s group and Web3 chats.

• Discord—Announce it in your community and NFT servers.

• LinkedIn—great for reaching partners, devs, and business types.

• Instagram—Use Stories or image posts with short captions.

Don’t just post once—post a few times across the week.

Use different messages or graphics to keep things fresh.

Step 2: Boost It With Paid Ads (Optional)

If you’ve got a little bit of budget, try boosting your press release with paid ads.

This helps your announcement reach more people who haven’t seen it yet.

Try these platforms:

• Facebook and Instagram Ads—Target people interested in NFTs or Web3.

• Twitter Promotions— Promote your tweet so more users in the crypto space see it.

• Reddit Ads—Great for reaching specific crypto communities.

You don’t need to spend a lot—even $50 to $100 can help get more eyes on your project.

Step 3: Engage With People Who Comment or Share

Here’s something most projects forget: talk to your audience!

If someone likes, shares, or comments on your post or press release—respond!

• Say “Thanks!” when someone retweets.

• Answer questions if someone is curious about your project.

• React with emojis or short replies to build hype.

These small replies help turn curious readers into true fans and supporters.
Engagement builds trust, and trust is everything in Web3.

Step 4: Send It to NFT Influencers or Bloggers

Next, take your press release and DM or email it to

• NFT influencers

• Web3 YouTubers

• Twitter thought leaders

• Crypto news bloggers

Don’t just say, “Check this out.” Instead, say something like

“Hey! We just launched [Project Name], and this press release explains our mission. Would love your feedback or a quick share if you vibe with it!”

Some may ignore it. But others might read it, share it, or even write a short post about it.

That means more visibility for you!

Step 5: Measure Results

Okay—after doing all this, you should track how your press release performed.

Here’s what to look at:

• Website traffic: Did more people visit your site?

• Social growth: Did your Twitter, Discord, or Telegram grow?

• Mint or sales: Did more people mint your NFT or buy your token?

• Press mentions: Did other blogs or media mention your project?

You can use tools like Google Analytics, Twitter/X Analytics, or just count followers manually if needed.

Tracking results helps you know what worked… and what didn’t.

How to Plan Your Next PR Push

Don’t stop after one press release.

In Web3, things move fast—and staying active helps you stay relevant.

Some ideas for your next push:

• New partnership or collab? Do a press release.

• Big update or roadmap reveal? Announce it.

• NFT collection launch or milestone? Share it with the world.

Each press release keeps your project in the spotlight and helps you reach new communities.

Create a simple PR calendar so you can plan your next move in advance.

Wrap-Up: Follow-Up Work = Maximum Impact

Publishing your Web3 press release is just the beginning.

If you take the time to

• Share it smartly.

• Promote it a little.

• Talk with your audience.

• Get it in front of influencers.

• And track what happens next…

…you’ll turn your press release into real results.