North America Automotive Sensors Market Trends, Size, Segment and Growth by Forecast to 2030

North America Automotive Sensors Market Outlook

The North America automotive sensors market was valued at US$ 1.63 billion in 2018 and is projected to grow at a compound annual growth rate (CAGR) of 5.7% from 2019 to 2027, reaching US$ 2.66 billion by the end of the forecast period.

One of the primary growth drivers of this market is the increasing focus on electric vehicles (EVs). Major automotive manufacturers such as Tesla, BMW, Nissan, Ford, and Volkswagen are heavily investing in the EV segment due to rising consumer interest. Electric vehicles rely on a wide range of sensors that enhance reliability, safety, and overall performance. The shift toward vehicle electrification is not only transforming the automotive sector but also positively impacting related industries, particularly semiconductors and electronics.

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Automobile manufacturers, in collaboration with semiconductor companies, are continuously developing advanced electronic and semiconductor solutions to deliver high-performance, reliable, and safe vehicles. Sensors are now integrated into numerous automotive systems including dashboards, seats, heating systems, mirrors, braking systems, induction motors, and battery systems. The surge in EV production—driven by growing environmental concerns and stricter emission regulations such as the Worldwide Harmonized Light Vehicles Test Procedure (WLTP)—is significantly boosting the demand for sensors and related technologies.

Moreover, the rising demand for smart and connected vehicles is further propelling the automotive sensors market. Automakers are increasingly focused on designing and developing connected cars that appeal to modern consumers seeking advanced infotainment, safety features, and seamless connectivity. As connected car adoption grows, semiconductors are expected to play an even more integral role in automotive innovation.

The evolution of connected vehicles depends on several factors including advancements in technology, consumer acceptance, pricing strategies, and the ability of OEMs and suppliers to address key safety concerns. In response, both the automotive and sensor industries are striving to enhance their technological offerings, reduce material costs, and integrate robust sensor systems into new vehicle models. These trends are anticipated to fuel the continued growth of the automotive sensors market across North America.

Regional Insights

The United States is expected to dominate the North America automotive sensors market throughout the forecast period. Home to leading automotive groups such as General Motors, Fiat-Chrysler Automotive, and Ford Motor Company, the U.S. also boasts a strong presence of top semiconductor manufacturers including Intel, Texas Instruments, and ON Semiconductor.

Many automakers operate engine and transmission plants and conduct R&D, design, and testing activities within the country. According to the Auto Alliance, the U.S. accounts for nearly one-fifth of global R&D investments in the automotive sector. The increasing demand for advanced infotainment systems and the growing emphasis on vehicle safety, communication, and comfort are accelerating the adoption of semiconductor technologies in vehicles—further driving market growth.

Canada, while a smaller contributor, also plays a notable role in the region’s automotive sensor landscape. The chart below illustrates Canada’s revenue share within the North America automotive sensors market during the forecast period.

Companies Mentioned

• Analog Devices Inc.

• Continental AG

• DELPHI TECHNOLOGIES PLC

• Denso Corporation

• Infineon Technologies

• Melexis

• NXP Semiconductors NV

• ON Semiconductors

• Robert Bosch GmbH

• Texas Instruments Incorporated

North America Automotive Sensors Strategic Insights

Strategic insights for the North America Automotive Sensors provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

North America Automotive Sensors Regional Insights

The geographic scope of the North America Automotive Sensors refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

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Author’s Bio
Akshay
Senior Market Research Expert at Business Market Insights