26 Instagram Stats You Need to Know for 2025


Boost Your Growth in Canada
Instagram continues to evolve, shaping how individuals, influencers, and businesses connect with their audiences. If you're looking to grow your presence, these 26 Instagram stats you need to know for 2025 can guide your strategy. Whether you’re an influencer or a brand, especially in Canada, staying ahead of these trends is crucial. Plus, if you want a competitive edge, you might want to buy Instagram followers Canada from trusted sources like SocialViral.ca.
Let’s dive deep into the most impactful Instagram statistics that are shaping 2025, followed by insights to help grow your account fast and effectively.
Instagram Remains the Second Most Downloaded App Globally
In 2025, Instagram has retained its position as the second most downloaded app, just behind TikTok. This stat proves the platform’s massive global influence and its ability to stay relevant.
Over 2.5 Billion Monthly Active Users
Instagram now boasts more than 2.5 billion monthly active users, indicating sustained user growth. This stat confirms Instagram’s role as one of the top social media platforms worldwide.
65% of Users Log In Daily
More than 65% of Instagram users log in daily, showing strong user engagement. This stat highlights why consistent posting is vital to maintain and grow an engaged audience.
80% of Users Follow a Brand on Instagram
A whopping 80% of Instagram users follow at least one brand. This means that businesses still have a strong opportunity to convert followers into customers.
68% of Canadian Users Aged 18–34 Use Instagram Regularly
In Canada, Instagram continues to dominate among younger demographics. If your target market includes Millennials or Gen Z, you should focus heavily on Instagram marketing.
Reels Get 35% More Engagement Than Static Posts
Instagram Reels now get up to 35% more engagement compared to static posts. If you're still not using Reels, you're missing out on a major growth hack.
Brands That Post Daily See 23% Higher Engagement
Brands that post at least once per day receive 23% more engagement on average. Consistency, paired with strategic content, remains key.
90% of Instagram Users Watch Videos Weekly
Nearly 90% of users consume video content weekly on Instagram, proving that video is no longer optional—it’s essential.
Influencer Marketing Spending Surpassed $2.3 Billion
In 2025, businesses are expected to spend over $2.3 billion on influencer marketing on Instagram. It’s a clear sign that influencers continue to drive powerful brand campaigns.
Canada Is Among the Top 10 Countries for Instagram Ads
Canada ranks in the top 10 countries for Instagram ad spend, showing the platform’s marketing potential in the region.
The Average Instagram Engagement Rate Is 1.8%
Despite the massive user base, the average engagement rate is now 1.8%. Understanding this benchmark can help you measure your performance effectively.
Hashtags Still Increase Post Reach by 12%
Using relevant hashtags can still boost your post reach by up to 12%, especially when targeting niche or location-based audiences like those in Canada.
54% of Users Have Made a Purchase After Seeing a Product on Instagram
Instagram is driving commerce more than ever. Over 54% of users admit to making a purchase after discovering a product on the platform.
Carousel Posts Have the Highest Engagement Rates
Carousel posts outperform both images and videos in terms of engagement. Adding multiple slides increases time spent on your content.
81% of Instagram Users Use the Platform to Research Products and Services
Before making buying decisions, 81% of users turn to Instagram. That’s why having a strong, professional presence can make a big difference.
Instagram Shopping Posts See 45% More Engagement
Shopping posts have grown in popularity and deliver up to 45% more engagement. Businesses can’t ignore the e-commerce shift on Instagram.
User-Generated Content Boosts Trust by 70%
User-generated content (UGC) makes users 70% more likely to trust your brand. Sharing real reviews and testimonials from followers is a proven strategy.
Stories Drive 25% of All Engagement on the Platform
Stories aren’t just for fun—they contribute to about 25% of all user engagement. Posting interactive Stories helps keep your followers engaged daily.
The Best Time to Post in Canada Is Between 6 PM – 9 PM
In Canada, peak engagement hours are between 6 PM and 9 PM. Posting during this window increases your chances of reaching your audience effectively.
Businesses That Respond to Comments Quickly See 35% More Return Engagement
Timely engagement matters. Brands that reply quickly to comments see more back-and-forth conversations, building stronger relationships.
Instagram’s Algorithm Favors Consistent Engagement
Accounts with higher engagement are more likely to appear in feeds. That’s why buying initial engagement or followers from platforms like SocialViral.ca can provide a boost.
Verified Accounts See 20% More Engagement
Getting verified can enhance your credibility and visibility. Verified accounts consistently outperform non-verified ones in terms of reach and engagement.
Instagram Ads Have a 1.2% Click-Through Rate on Average
Instagram ads now have an average CTR of 1.2%, higher than most other social platforms. This shows Instagram’s strong performance as an advertising tool.
Over 500 Million Users Use Stories Every Day
Stories remain a staple on the platform, with more than 500 million users engaging with Stories daily.
73% of Marketers Say Instagram Offers the Highest ROI
Instagram leads in return on investment for marketers, according to 73% of digital marketing professionals. That makes it an essential platform in any strategy.
Instagram Engagement Is Higher in Canada Than the Global Average
Canadian users are more likely to engage with content compared to the global average. This makes Canada a hot market for influencer campaigns and organic growth.
Why Buying Instagram Followers Canada Can Give You a Head Start ?
If you’re just starting or looking to boost credibility, it’s worth considering to buy Instagram followers Canada through a reliable platform like SocialViral.ca. Here’s why it works:
- Builds immediate trust with new visitors.
- Enhances social proof, especially when paired with real engagement.
- Encourages organic growth by improving first impressions.
- Helps you appear more frequently in algorithm-based feeds.
However, make sure to choose real and active followers. Avoid fake bots that could harm your reputation.
Smart Tips to Use These Instagram Stats for Growth in 2025
To maximize your results, apply these data-backed strategies:
- Post Reels and Stories consistently to keep your content fresh.
- Use hashtags specific to your niche and location, like #CanadaFashion or #TorontoVibes.
- Engage with your followers by responding to comments and DMs.
- Post during peak Canadian hours (6 PM–9 PM).
- Combine organic strategies with growth services like SocialViral.ca to buy Instagram followers Canada and get ahead quickly.
Conclusion:
Instagram continues to be a goldmine for engagement, brand building, and sales. These 26 Instagram stats you need to know for 2025 highlight trends that can shape your strategy and lead to massive success. Whether you're a business owner, content creator, or digital marketer in Canada, staying ahead of the curve is crucial.
If you want to accelerate your growth journey, don’t overlook tools like SocialViral.ca to buy Instagram followers Canada. Pair that boost with consistent, high-quality content and strategic posting to see real results. The more informed your strategy, the better your chances of dominating Instagram in 2025.
Frequently Asked Questions
What are the benefits of buying Instagram followers in Canada?
- Builds fast credibility and trust
- Enhances your social proof
- Helps you gain organic followers
- Attracts brand partnerships more easily
Is it safe to buy Instagram followers Canada from SocialViral.ca?
- Yes, SocialViral.ca offers high-quality, real followers
- The service is private and secure
- No password is required for purchases
- They follow Instagram’s terms to prevent penalties
How many Instagram followers should I have to become an influencer in Canada?
- Typically, brands start working with accounts with 5,000+ followers
- However, engagement rate is more important than just follower count
- A well-engaged audience can attract brand deals at any size
How do I get more engagement on my Instagram posts?
- Post consistently, especially Reels and Stories
- Use engaging captions and call-to-actions
- Respond to comments and DMs
- Post during peak Canadian engagement hours
Can buying followers affect my engagement rate?
- Only if you buy fake or inactive followers
- Real followers from services like SocialViral.ca can help maintain or improve your engagement
- Always combine purchased followers with organic growth tactics
Get for Further Information : Social Viral.ca
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Davicon Surgical
Davicon Surgical
Davicon Enterprises specializes in premium surgical instruments and medical supplies designed for precision and reliability. We offer high-quality tools for healthcare professionals, ensuring durability and performance. Shop online : shop.daviconsurgical.com