Forget SIM Cards, Remember the API: Subscription Management in IoT

Aytaç ÜnalAytaç Ünal
3 min read

Traditional SIM cards have long been the unchanging standard of mobile connectivity. But in the era of IoT, these physical cards have become rigid, expensive, and logistically challenging. A tiny plastic chip, once inserted into a device, cannot be changed without physical intervention. In large-scale IoT deployments with tens of thousands of devices, simply switching carriers still means dispatching technicians to each site — a sign that true digital transformation hasn’t yet been achieved. This is where Soft SIM (or eUICC) technology steps in. Connectivity is no longer a matter of hardware, but of software. And this shift opens the door to something much bigger.

The key advantage Soft SIM offers is remote provisioning — the ability to change network profiles over the air. This means a device can switch carriers without anyone touching the hardware. But that alone isn’t enough. What IoT truly demands is not just profile switching, but full, software-driven control over every aspect of connectivity. This is where “API-based subscription management” becomes critical. Instead of relying on dashboards or manual tasks, all key connectivity parameters — SIM activation, data usage, connection health, and even roaming behavior — can now be controlled via API. The device is no longer a passive endpoint; it becomes the active manager of its own connectivity.

IoT platforms must evolve to match this shift. Platforms like Equlon are no longer just data collectors — they are complete connectivity orchestrators. Through the API, users can monitor the subscription status of hundreds of devices, detect which ones are offline, and trigger resets or profile switches instantly. Automation at this level was simply impossible with physical SIMs. But with API-driven Soft SIMs, even country-specific operator choices can be made dynamically, at runtime. Global fleets of devices can now be monitored and controlled from a single hub — all through code.

This transformation is especially powerful in large-scale deployments. Imagine a logistics company operating across multiple European countries. Each region has its own carrier ecosystem — different pricing, data limits, roaming policies. With traditional SIMs, managing this would be a nightmare. But with Soft SIM and a platform like Equlon, the system can detect a country change and automatically assign the appropriate network profile. A few API calls handle the entire transition. No human action is required. Software replaces fieldwork. Control becomes centralized, intelligent, and efficient.

Managing subscriptions via API isn’t just about convenience — it’s about control, security, and scale. Suspending SIMs, setting data caps, monitoring connection logs, or reacting to abnormal usage patterns are all operations that can now be automated. For instance, if a device suddenly uses an unusually high amount of data, the system can suspend its SIM or switch to a safer network profile. There’s no need to wait for a monthly report or manual review. The platform becomes proactive, responding in real time — protecting both your operations and your data plan.

In summary, connectivity in modern IoT is no longer a hardware task — it’s a service, and its management is entirely software-defined. The new model isn’t about inserting SIMs, it’s about triggering API calls. This isn’t just technological evolution; it’s a fundamental operational shift that cuts costs, improves uptime, and enhances visibility. Platforms like Equlon are built at the core of this transformation, enabling enterprises to manage connectivity not with tools, but with code. SIM cards are no longer something you ship — they’re something you deploy via a POST request.

0
Subscribe to my newsletter

Read articles from Aytaç Ünal directly inside your inbox. Subscribe to the newsletter, and don't miss out.

Written by

Aytaç Ünal
Aytaç Ünal