From Hustle to Business: How Amira Used ModemPay to Turn Foodies’ Wishes into a Thriving Business

At every major event in The Gambia, FoodFest, Trade Fair, Weekend Markets, you’ll find small business owners hustling to make sales. Among them is Amira, the owner of Foodies’ Wishes, a pop-up food stand known for its rich flavors and festive vibe. Like many vendors, Amira’s business used to be seasonal, thriving only during events.

But everything changed at this year’s FoodFest.

A Turning Point with ModemPay

At the event, Amira used ModemPay as her exclusive payment method. What seemed like a simple decision turned out to be a powerful shift in how she ran her business.

With ModemPay, Amira was able to:

• Track every transaction in real-time,

• See exactly how much she earned,

• Access a full list of paying customers.

Armed with real data and customer contacts, she followed up after the event to collect feedback. The results were clear:

• 98% of customers loved the food,

• 80% said they would happily order again on weekends.

These insights showed Amira that Foodies’ Wishes had the potential to be more than a seasonal hustle. It could become a stable catering business, and she’s already working to make that happen.

A Common Challenge, A Powerful Solution

Amira’s story isn’t unique. Across The Gambia, vendors, from juice sellers at football matches to artisans at local expos, face the same challenges:

• Inconsistent sales,

• No customer follow-up,

• No data to track growth.

ModemPay is changing that. It’s not just a payment platform—it’s a business tool designed for small vendors and local entrepreneurs. It helps them:

• Accept cashless payments,

• Track income effortlessly,

• Collect customer insights,

• Plan for long-term growth.

Building Better Businesses

With ModemPay, vendors like Amira are no longer guessing; they’re growing confidently. They know their customers, what sells, and when to scale.

ModemPay: Powering the future of small businesses in The Gambia.

Sign up for Modempay now and start making the best out of your business.

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