From Picture to Perfection: A Step-by-Step Guide to E-Commerce Picture Editing

Every company edits and retouches its images if it uses online shopping platforms to sell its products. There is no surprise in the fact that users focus on the product image displayed when they are shopping on online shopping platforms. Customers decide whether they want to buy a product or not based on the image displayed on the website, which is why every brand tries to make sure that this product is edited to perfection, while maintaining its authenticity and accuracy.

There are different steps and techniques that are followed in ecommerce photo editing services while editing and retouching images. This guide will make sure that you have a proper understanding of all the important steps that are followed during the process.

Unveiling the Different Methods Used for Product Manipulation

As we have mentioned, eCommerce editing involves various different techniques, and if you are also dependent on online shopping platforms for the majority of your sales, then you need to know about all these services before you start using ecommerce image editing services.

1. Background Removal or Replacement

The first and foremost technique which is applied is the removal or replacement of the background. You need to make sure that the product is the main focus in your image, which is why it is very important to select a background that does not divert attention from the main subject. Often, it is recommended to use solid colours as a background to contrast the product in the image.

2. Colour Correction

If the colour of your product and the colour in the image do not match, then this can create issues for the brand. This is why companies use attributes like contrast, saturation, brightness and others to ensure that the colour of the product in the image represents the exact colours of the actual subject.

3. Lighting Adjustments

Lighting is another very important aspect of ecommerce image editing, as it enhances the visual quality and appeal of an image. This allows you to add depth and shadows to your image, along with correcting all the underexposed as well as the overexposed areas of the image. Lighting and exposure also improve the image clarity of the picture.

Users also use image retouching and clipping paths to provide the image with a more professional appeal.

Source: Visualsclipping.com

Read More: E-Commerce Photo Editing: DIY or Hire a Pro?