Top CRM Features for Beauty Salons

1. Client Profiles & History

• Maintain detailed customer records: contact info, appointment history, services availed, preferences, and allergies.

• Access client notes for personalized consultations.

2. Automated Appointment Scheduling

• Allow online booking with real-time availability.

• Send automated confirmations and reminders via SMS, email, or WhatsApp.

3. Loyalty & Rewards Program

• Track points earned on services or product purchases.

• Automate rewards and discounts for frequent clients.

4. Targeted Marketing & Promotions

• Segment clients based on visit frequency, service type, or spend.

• Run personalized campaigns for re-engagement, seasonal offers, or birthday deals.

5. Feedback & Review Management

• Collect post-service feedback automatically.

• Monitor reviews to improve services and boost your online reputation.

6. Point of Sale (POS) Integration

• Link service records with payment.

• Upsell products directly during checkout.

• Manage tips, taxes, and multiple payment methods.

7. Inventory Management

• Track stock levels for retail products and salon supplies.

• Get alerts for low-stock items and automate reorders.

8. Staff Performance Tracking

• Monitor bookings, upsells, and client retention by stylist or therapist.

• Manage commissions and targets.

9. Mobile App Access

• Let salon owners and staff access appointments, client details, and performance reports on the go.

10. Analytics & Reporting

• View daily, weekly, and monthly reports on sales, appointments, retention, and revenue.

• Make data-driven decisions for growth.

Read More: Top CRM Features for Beauty Salons