While others expand for presence, Meraqui scales with purpose—ensuring consistent service and sustainable growth across 36+ locations and beyond

At Meraqui, growth has never been just about numbers - it has always been about meaningful impact, measurable outcomes, and scalable systems. As we expand our footprint to 36+ physical locations across India, the question we’re most focused on is not just how to grow, but how to grow right.

Sustainable growth requires more than ambition. It demands consistency, operational discipline, cultural alignment, and relentless focus on delivering value to our 300+ clients, partners including Reliance, TATA, L&T, Infosys, and the 1.4 million+ workers we serve. Here’s how we’re approaching this next phase of expansion:

1. Standardising Systems While Respecting Local Nuance

Uniformity doesn't mean ignoring diversity. We understand that every city, every region, and every client come with its own unique context. Yet, consistency in service delivery is non-negotiable.

We’re investing in standardised operating protocols, tech-enabled workflows, and a robust compliance-first framework, all designed to provide uniform service quality across geographies. At the same time, we empower local teams to adapt within those systems, offering the flexibility to customize for local industry trends and workforce realities.

2. Leveraging Technology as the Nerve Centre of Consistency

Our proprietary AI-enabled HR platform plays a critical role in ensuring consistency across our growing network. From onboarding and payroll to training and performance tracking, our tech stack enables:

• Centralised dashboards to monitor workforce performance in real-time.

• Automated compliance tracking to ensure zero deviation from labour laws.

• Predictive analytics to forecast workforce demands and allocate resources effectively.

• Digital onboarding and training to standardise the experience for every worker and client.

karam.ai

With real-time visibility across all 36+ locations, international presence in more than 8 countries, we can detect deviations, optimize operations, and course-correct proactively - without waiting for a quarterly review.

3. Training the Frontline, Scaling the Culture

When you’re growing fast, culture often becomes the first casualty. Not at Meraqui.

We’ve built a values-first operating model, and we protect it fiercely. Every location is led by individuals who embody our core values of inclusivity, reliability, performance, and purpose. Before any process is rolled out, we ask: Does it reflect who we are?

That’s why we’re investing heavily in managerial capability-building, frontline skilling, and leadership development programs. Each new branch is onboarded with Meraqui’s values at the core: integrity, inclusion, efficiency, and empathy.

We believe our culture should travel faster than our headcount. To achieve that, every new Meraqui hire undergoes structured onboarding aligned with our central vision, values, and quality expectations.

4. Client-Centric Growth, Not Growth for Growth’s Sake

We’re not opening new locations just to tick boxes; we're expanding to meet growing client demand and unlock opportunities for underserved workforce segments.

Each physical office is a strategic node, chosen based on:

This data-driven approach ensures that every expansion is aligned with real business needs, client proximity, and long-term viability.

5. Sustainability in Operations and Impact

We take “sustainable growth” seriously - not just in the economic sense, but in our environmental and social impact too. As we scale, we’re:

🌱 Meraqui: Scaling with Profit + Purpose🌱

Meraqui’s expansion across 36+ locations isn’t just about physical presence—it’s about building a future-ready organization that thrives economically, socially, and environmentally. Here's how we integrate purpose into every layer of our operations:

🔁 Minimising Operational Waste

What it means: Reducing anything that doesn’t add value—like unnecessary paperwork, excess travel, duplicate systems, or overuse of materials.

How it’s done:

• Going digital instead of using paper (e.g., digital attendance, payroll, contracts)

• Streamlining internal workflows & using shared tools instead of maintaining multiple platforms

• Avoiding unnecessary electricity, printing, or logistics costs

👉 Less waste = lower costs + better efficiency

---

🏢 Investing in Green Office Infrastructure

What it means: Creating offices and workplaces that are environmentally friendly and energy-efficient.

How it’s done:

• Designing office spaces for natural light and ventilation

• Promoting recycling bins and digital document storage

👉 Better for the planet, and often reduces long-term operational costs too.

---

🌐 Enabling Remote Service Models Where Feasible

What it means: Providing services without always needing physical presence—by using digital tools and remote collaboration.

How it’s done:

• Virtual onboarding or interviews through Zoom, MS Teams, etc.

• Remote monitoring of employee performance using cloud platforms

• Chat and ticket-based support systems

• Using karam.ai for automated payroll, compliance

👉 This improves flexibility, saves cost, and reaches more locations without opening more offices.

---

🤝 Partnering with Local Skilling Bodies

What it means: Collaborating with ITI's, training institutes or NGOs that help people learn job-relevant skills.

How it’s done:

• Aligning local talent to real-time job requirements (NAPS, NATS)

• Upskilling people in rural or semi-urban areas where jobs are limited

👉 It ensures inclusive growth—giving opportunity to all, not just to metro cities.

Our ability to operate lean, smart, and impact-first is why we’re not just growing; we’re doing it profitably. That’s what made Meraqui an Indicorn 2025 - one of India’s most profitable startups with ₹100 Cr+ in revenue and real, tangible results.

6. Measuring What Matters

We operate with the mindset that you can’t scale 8hat you can’t measure. Every location, every process, every client interaction is tied to performance metrics we live by.

As we scale to 36+ and beyond, we’ve implemented framework that tracks:

Every branch head is empowered with real-time data, not gut feeling. Our central team monitors these KPIs daily, ensuring that actionable insights drive consistent improvements.

Meraqui: Industry Reach and Operational Excellence

🌿Diverse Industry Coverage: Meraqui operates across 30+ industries, including Manufacturing, Logistics, IT, BFSI, Healthcare, Retail, and more, providing tailored workforce solutions to meet sector-specific demands.

🌿Extensive Clientele: Serving over 300 clients, ranging from global MNCs to Indian blue-chip companies and unicorns, showcasing our versatility and reliability in workforce management.

🌿Geographical Footprint: With a presence in more than 26 states and 400 pin codes across India, Meraqui ensures localized support while maintaining consistent service quality nationwide.

🌿Workforce Empowerment: Managing 50 million of man-hours monthly, managing 4bn+ in payrolls, we focus on enhancing productivity and efficiency through our tech-enabled platform.

🌿Technological Integration: Our proprietary AI-driven platform, powered by karam.ai streamlines processes like sourcing, onboarding, payroll, and compliance, reducing operational costs by 30-40% for clients.

🌿Global Recognition: Meraqui has been featured in Forbes India’s DGEMS 2024 Select 200, acknowledging our potential for global business expansion and innovation in workforce solutions. We are proud to be 1 of only 8 to hit Indicorn Status in under 5 years.

The Road Ahead: Purpose-Driver Scale

Meraqui’s growth is accelerating, but our mindset remains grounded. For us, scale is not a destination, it’s a responsibility. Each new city, each new office, each new client is a chance to prove that consistent service, meaningful employment, and operational excellence can indeed go hand in hand.

As we move beyond 36 physical locations and into the next phase of expansion, we’re more focused than ever on doing things the Meraqui way: Purposefully. Sustainably.

Scale your business with Meraqui’s purpose-driven solutions, operational excellence, and unwavering reliability—empowering your organization to succeed with smarter, simpler workforce strategies.

🌐 www.meraqui.com | 📩 contact@meraqui.com | 📞 9625209004