Why the Community Thinks HubSpot CMS Falls Short — And Better Alternatives


As a digital agency with 15+ years of experience serving 500+ clients, we've seen how platform choices impact B2B growth. HubSpot CMS consistently disappoints users, and here's why — along with superior alternatives.
Key Pain Points with HubSpot CMS
Restrictive Pricing & Limits
Starter plan caps at 50 pages ($25/month)
Professional plan jumps to $450/month (3-seat minimum)
Essential features locked behind expensive tiers
Developer Challenges
Proprietary HubL language creates unnecessary learning curves
Poor local development experience (no hot reloading)
Limited customization compared to open-source options
User Experience Issues
Steep learning curve despite "user-friendly" claims
Confusing interface and workflow organization
Mobile performance struggles due to excessive JavaScript
Technical Limitations
No server-side coding capabilities
Weak e-commerce functionality (US payments only)
Frequent sync failures and lost work
Webflow vs. HubSpot CMS: A Clear Winner
Feature | Webflow | HubSpot CMS |
Design Control | Pixel-perfect customization | Template restrictions |
Performance | Static site generation | Bloated JavaScript |
Pricing | Transparent scaling | Hidden costs |
Development | Clean code output | Proprietary HubL |
Lock-in Risk | Minimal | High |
Why Webflow Excels:
40-60% faster development cycles
Superior Core Web Vitals scores
True visual design freedom
No arbitrary page limits
Headless CMS: The Future-Proof Choice
For complex B2B needs, headless architecture offers:
Key Advantages:
Omnichannel content delivery (web, mobile, apps)
API-first flexibility with any frontend technology
Independent scaling of frontend/backend
Enhanced security through separation
Better performance via CDN caching
Our Recommended Approach
After managing 100+ implementations, we advise:
For marketing sites: Webflow delivers design freedom and performance
For complex operations: Headless CMS ensures future-proof scalability
Avoid HubSpot CMS: Its limitations hinder growth despite CRM strengths
Ready to Upgrade Your Digital Presence?
At Tenten, we help B2B companies build high-performance websites that drive growth. Whether you need Webflow expertise or a custom headless solution, our team can guide you to the right platform.
Book a consultation to discuss your project and explore alternatives to HubSpot CMS.
Subscribe to my newsletter
Read articles from Erik Chen directly inside your inbox. Subscribe to the newsletter, and don't miss out.
Written by
