One Website, No Ads, 36% More Sales — Thanks, React & Google

In rural Germany, a strong online presence can go a long way, especially for small, local businesses. I was curious to see just how much of a difference a well-built website and Google visibility could make for a trailer rental company: Anhängerverleih Bruckmühl.

To put this to the test, I designed and developed a modern website from scratch using React and Mantine UI (a TypeScript-based component library). The goal was to create a user-friendly, visually appealing platform that clearly displayed trailer prices, measurements, and rental details.

Another key step was establishing a presence on Google Search and Maps, along with setting up the site properly through SSO to ensure discoverability and trustworthiness for customers.

The results were impressive.

• In 2023, the trailer rental business recorded $16,450 in sales.

• In 2024, that number rose to $22,472, without spending a single cent on paid advertising.

• This marks a 36.6% increase in sales, driven solely by a high-quality online presence and improved search visibility.

For a small business, this kind of growth highlights the real-world impact of accessible, well-targeted digital tools.

This project was a clear reminder that even in rural areas, digital presence matters and it doesn’t require big budgets or paid ads to make an impact. With the right tools and a thoughtful approach, small businesses can unlock real growth. I'm excited to keep exploring how simple, well-executed tech solutions can help local companies thrive in the digital age.

ST