How much can you earn from Reels Play bonuses?

To give you a clearer picture of your potential income through Instagram's Reels bonus program, it’s important to understand how the system works.

Instagram offers three different earning caps for creators: $1,200, $8,500, and $35,000. These caps are assigned randomly by Instagram; you can’t choose or influence which one you receive. Your earnings will depend on the cap you’re given and the performance of your Reels within that limit.

Requirements for Instagram Reels Play Bonus

Ready to earn money with your Reels? Before you start cashing in, there are a few requirements you need to meet to qualify for the Instagram Reels Play Bonus program. Below is a step-by-step guide to help you get started and maximize your earning potential.

How to Set Up Instagram Reels Bonuses

If you're eligible for the Reels Bonus Program, Instagram will notify you directly within the app. Once you receive the notification, follow these steps:

Accept the Bonus Invite

Open the app and agree to the terms and conditions.

Submit Your Personal Details

Enter your country, full address, and choose your business type (individual or business).

Add a Payout Method

You can either set this up immediately or skip and complete it later.

Note: Once you earn $500 or participate in the program for more than 5 months, adding a payout method becomes mandatory to continue receiving bonuses.

Posting Eligible Reels

After activating the bonus, it's time to create new Reels content. Keep in mind:

Only new Reels count towards the bonus. Previously posted Reels are not eligible.

You can select whether a Reel counts for the bonus before posting.

You’re allowed up to 150 Reels in a 30-day bonus period, more than enough for most creators.

Rules & Eligibility Criteria

To maintain eligibility and earn from your Reels, you must follow these guidelines:

Minimum Views: Reels must reach at least 1,000 views to count toward your bonus.

Ineligible Content:

Sponsored or branded content with paid partnership tags.

Posts that have been claimed by copyright holders.

Accounts with 3 Reels violations—Instagram allows 2 strikes. After the third, you’ll lose Reels monetization privileges for 30 days.

Track Your Performance

• Head to your Bonus Settings page to monitor your progress. Here you can:

• Track which Reels are generating views and earnings.

• Analyze performance and adjust your content strategy accordingly.

Tip: Boost your reach by reposting high-performing Reels to your story and collaborating with other creators to drive more views.

Start Earning from Instagram Reels Today

Now that you know how the Instagram Reels Play Bonus program works, it’s time to get started. Begin posting new Reels, keep an eye on your performance, and aim to reach your bonus cap.

There's no need to change your content style. Just stick to your usual posting strategy, stay consistent, and focus on creating engaging, viral Reels. The more views you get, the more you can earn! Buy now.