How I'm Using AI to Upgrade Freelance Profiles (Without the Guesswork)

Daniel EsuolaDaniel Esuola
4 min read

Every freelancer knows the pain:
You’ve got the skills. You’ve delivered results.
But your profile? It doesn’t seem to land. Or worse, it barely shows up in searches.

You tweak your bio again. You try new templates. Maybe even hire a coach.
Still, something’s missing.

That exact frustration is what inspired Provolo, an AI-powered profile optimizer built specifically for freelancers on platforms like Upwork. My goal is bold but focused:

✨ Help freelancers position themselves better, land more clients, and do it all, without having to become prompt engineers.

This post takes you behind the scenes of how Provolo works, why I built it, and how I’ve engineered a seamless user experience powered by Google’s Gemini Pro.


The Problem: Why Freelancer Profiles Fail

Most freelancers don’t fail because they lack skills.

They struggle with:

  • ❌ Vague or generic bios that blend into the noise

  • ❌ Poor positioning, not knowing who they serve or how to say it

  • ❌ Weak niche clarity or keyword alignment

  • ❌ Low visibility on search due to mismatched skills and titles

Existing solutions like coaching, templates, or community advice are:

  • Expensive

  • Time-consuming

  • Generic

  • Or just outdated


🔥 The Idea Behind Provolo

Provolo was born from a simple insight:

Freelancers don’t need more advice. They need actionable upgrades, delivered fast, tailored to them, and powered by AI that actually understands nuance.

I set out to build a tool that:

  • Delivers immediate clarity

  • Matches your tone and audience

  • Suggests specific improvements

  • Requires zero prompt engineering from the user


Who Is Provolo For?

Provolo is designed for a wide range of freelancers, including:

  • New freelancers trying to make a strong first impression

  • Intermediate freelancers who want to improve conversion and visibility

  • Anyone struggling to articulate their value or attract the right clients


How Gemini Works (Under the Hood)

The engine behind Provolo is powered by Google’s Gemini Pro via their Generative Language API.

Here’s a deep dive into how I structured the full system:

Input Flow:

Users provide structured input including:

  • Current bio (freeform text)

  • Main service niche Preferred tone (professional, friendly, bold, etc.)

  • Top skills Target client type

Processing:

  • The inputs are sent as structured prompts to Gemini Pro via API.

  • The prompt templates are dynamically constructed based on the user’s niche and tone preferences.

  • Gemini Pro generates optimized bios, skill suggestions, and headline ideas.

  • Outputs are parsed and formatted to match Upwork’s guidelines.

Inputs are validated using Zod schemas, ensuring users don’t accidentally send incomplete or malformed data to the AI.

2. Prompt Engineering with Gemini

Once inputs are submitted,

  • We dynamically generate prompt instructions based on user’s niche and tone

  • The structured prompts is sent to Gemini Pro for context generation

  • Gemini returns optimised suggestions like

    • A revised Bio tailored to Upwork

    • Skill and Project Title recommendations

    • Visual Layout ideas for better presentation

3. Data Validation

All inputs and Outputs are validated using strict schema rules to ensure reliability and avoid broken or malformed data. This helps us maintain consistent and clean results throughout the experience.

4. The Output Experience

The results are shown in an expandable accordion interface, with each section formatted using markdown:

  • Headers

  • Lists

  • Bold emphasis

  • Emojis for scan-ability

This makes it easier for users to absorb insights, copy results, and apply them to Upwork or personal sites.


What’s Coming Next

We’re just getting started. Here’s what’s in the pipeline:

  • Title generator based on skills + tone

  • Proposal writing assistant for job applications

  • Keyword search visibility estimator

Built for Freelancers, Not Prompt Engineers

You shouldn’t need a PhD in prompt engineering to write a winning freelance bio.

Provolo removes the guesswork, the fluff, and the friction, so you can focus on doing what you do best: delivering results for clients.

Whether you're new to Upwork or a seasoned pro looking to sharpen your edge, Provolo is here to help you show up stronger.


👋 Ready to Try It?

Provolo is currently in open beta. If you're a freelancer who wants sharper positioning and better client conversion...

👉 Join the beta
👉 Follow the journey on Twitter
👉 Connect on LinkedIn

Final Word

Freelancing is competitive, but your profile doesn’t have to be complicated.

With Provolo, you're not just editing your bio.
You're rewriting your future, with clarity, confidence, and AI on your side.

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Written by

Daniel Esuola
Daniel Esuola

I help startups, creative brands, and ecommerce businesses build websites that turn visitors into customers. Whether it's a sleek landing page, a robust multi-page site, or a custom CMS solution—I've got you covered.