The retail and consumer goods industry is evolving at an unprecedented speed. Customers expect personalized experiences, smooth transitions between online and offline shopping, instant order fulfillment, and continuous engagement. At the same time, brands need to manage complex supply chains, regulatory demands, and rising competition.

In this environment, technology has become a strategic driver rather than a back-office tool. Microsoft Dynamics 365 (D365) plays a key role for many retailers by connecting stores and warehouses, unifying loyalty programs, optimizing supply chains, and enhancing customer interactions.

This article reviews ten Dynamics 365 apps that are transforming retail and consumer goods in 2025, helping brands improve operational efficiency, strengthen customer relationships, and achieve sustainable growth.

Why These Dynamics 365 Apps Were Selected

The apps featured here were chosen based on the following criteria:

• Smooth integration with Dynamics 365 and other Microsoft tools.

• Proven impact on retail processes, including inventory, POS, loyalty programs, omnichannel operations, and analytics.

• Positive user reviews and trusted vendors.

• Scalability for small retailers and global brands.

• Support for industry-specific needs such as fashion, food & beverage, and hybrid commerce.

• Compatibility with modern trends like AI, cloud solutions, and omnichannel experiences.

K3 Fashion

Fashion retail is one of the fastest-moving sectors, where trends shift in weeks. K3 Fashion extends Dynamics 365 to cover style, color, and size grids, advanced product lifecycle management, and multi-channel inventory control.

It integrates with POS, e-commerce, and supply chain systems to keep stock levels accurate. AI-powered analytics help predict trends and reduce markdowns, making this app a strong choice for fashion brands that need agility.

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Amicis Lifestyle | Food & Beverage

Speed, freshness, and compliance are essential for food and beverage businesses. Amicis Lifestyle links back-office planning with real-time front-line operations.

Menu updates, price changes, and stock information become instantly available to staff. Alerts prevent waste, automate procurement, and monitor food safety indicators. The built-in loyalty and promotion tools help increase customer engagement and improve margins.

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Travel and Expense Management App for Microsoft Dynamics 365

Retailers with distributed teams need efficient expense management. The Travel and Expense Management App automates expense submissions, approvals, and compliance directly within Dynamics 365.

Employees can submit expenses via mobile, managers can approve them on the go, and finance teams gain real-time insights, improving compliance and speeding up reimbursements.

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Greek Localization for D365 Commerce-Finance-SCM

For retailers operating in Greece, compliance with local regulations is critical. Greek Localization for D365 Commerce-Finance-SCM automates tax calculations, VAT, and e-invoicing while supporting local financial and supply chain reporting.

This app simplifies operations and reduces risks for international retailers entering the Greek market.

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Brick & Click — An Enterprise Digital Platform

Modern retail demands a unified customer experience. Brick & Click integrates e-commerce, POS, mobile, and back-office systems, enabling models such as BOPIS (buy online, pick up in-store).

It also provides advanced promotions, loyalty tools, and real-time inventory visibility. Large retail chains choose this platform for its scalability and detailed dashboards.

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HauteLogic

AI-driven decision-making is transforming retail. HauteLogic uses machine learning for demand forecasting, automated replenishment, and price optimization.

Seamlessly integrated with Dynamics 365, it helps identify fast-selling products and optimize margins. Its intuitive interface allows non-technical staff to use AI insights in daily operations.

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Experlogix CPQ for D365 Sales

Retailers offering configurable or bundled products often struggle with quoting processes. Experlogix CPQ for D365 Sales automates configuration, pricing, and approvals directly within Dynamics 365 Sales.

It supports guided selling, rule-based pricing, and instant document generation, helping sales teams close deals faster and maintain margin control.

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LoyaltyOne Customer Loyalty Management Solution

Customer loyalty is vital in retail. LoyaltyOne allows retailers to create flexible points, rewards, and tier-based programs using real-time purchase data.

It integrates with POS and e-commerce systems, enabling personalized campaigns and providing analytics for measuring ROI and customer lifetime value.

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Virto Marketplace for Microsoft Dynamics 365

Marketplaces are a powerful growth channel. Virto Marketplace turns Dynamics 365 into a scalable multi-vendor platform, automating vendor onboarding, commission payouts, and catalog management.

Real-time synchronization of orders and inventory ensures smooth operations, making it a reliable option for retailers launching their own marketplaces.

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Hitachi Solutions Order Management Suite

Efficient fulfillment defines modern retail success. Hitachi Solutions Order Management Suite unifies orders from POS, e-commerce, and mobile channels, optimizing routing and real-time inventory tracking.

Its returns management and customizable workflows make it ideal for BOPIS, curbside pickup, and ship-from-store operations. Dashboards give managers actionable insights during high-demand periods.

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Conclusion

Winning in retail today is about creating exceptional customer experiences, increasing loyalty, and adapting quickly to market changes. The Dynamics 365 apps described here help unify sales channels, optimize operations, and support long-term growth.

Before selecting apps, clearly define your goals, whether that’s improving omnichannel operations, launching loyalty programs, or ensuring compliance. Strong integration with existing systems is key to success.

With the right mix of Dynamics 365 tools, retailers can build stronger customer relationships, future-proof operations, and stay competitive in an ever-changing market.

Read the full blog post for thorough research on sourcing platforms, actionable evaluation tips, and precise cost breakdowns: “Top Dynamics Apps for Retail & Consumer Goods Industry”.