The Doctors Behind Neat Feat: How It All Began


When you pick up a tube of Neat Feat Foot & Heel Balm or slip into a pair of Neat Zori™ Sandals, you’re not just choosing a product off the shelf — you’re choosing a brand created by doctors who wanted to solve real problems for their patients.
Neat Feat was founded in New Zealand by two practising doctors. Day after day, they treated people dealing with common but frustrating issues: cracked heels, tired legs, excessive sweating, and the painful effects of being on your feet for long hours. What they realised was that while these problems were widespread, there weren’t enough effective, medically backed solutions available on the market.
So they decided to change that.
From Clinic to Innovation
Their first breakthrough was the Neat Feat Foot & Heel Balm — a formula combining moisturising ingredients with clinically proven effectiveness. It quickly became a trusted staple, recommended by doctors and podiatrists for dry, cracked heels.
As demand grew, the doctors expanded the range:
Neat Feat Facesaver Gel to help manage facial perspiration.
Neat Feat Shoe Insoles designed for comfort, shock absorption, and performance.
Neat Feat Foot & Heel Balm Spray for quick, mess-free application.
Each product was created with the same founding principle in mind — practical solutions developed with medical insight.
More Than Just Feet
While Neat Feat started with foot care, it has grown into a brand trusted for full-body solutions. The launch of the Natural Pain Relief Cream reflects this expansion — offering relief for sore muscles, joints, and backs, not just tired feet.
For those looking for all-day comfort, the Neat Feat Massage Gel Insoles are a customer favourite, combining cushioning with support.
Trusted in Pharmacies Worldwide
What began as a small idea in a local clinic is now a global brand. Neat Feat products are stocked in leading pharmacies, including Chemist Warehouse, and available online at neatfeat.com for convenient delivery. Whether it’s a daily moisturiser for your heels, an antiperspirant solution for confidence, or comfortable summer footwear, Neat Feat has become the go-to choice.
A Legacy of Care
At its core, Neat Feat remains true to its roots: doctors creating products that genuinely help people feel better, move better, and live better. Every new formula — from the Hand Repair Cream to the Footsaver Cream — is driven by that same passion to make everyday life more comfortable.
Discover the full range at neatfeat.com and experience the difference that doctor-developed care can make.
Subscribe to my newsletter
Read articles from Neat Feat Products directly inside your inbox. Subscribe to the newsletter, and don't miss out.
Written by
