Partho Dasgupta Talks About Audio as the Most Democratic Media


Partho Dasgupta highlights that one of the biggest strengths of radio and podcasts is their accessibility. Unlike TV or the internet, which require screens, subscriptions, or fast data, audio content is simple and inclusive. A basic phone with a built-in radio or a cheap FM device can unlock a world of music, information, and entertainment. According to Partho, this makes audio the most democratic form of media. it reaches the farthest corners of India, including places where TV signals don’t reach and internet coverage is weak. It breaks through literacy barriers and speaks in local languages, making it highly relatable.
Partho Dasgupta adds that this accessibility is why governments, NGOs, and educators rely on radio for mass communication. For instance, during the pandemic, community radio became a vital tool for spreading health awareness and educational programs. Podcasting, too, is growing among grassroots creators, farmers, teachers, and activists, who can now share stories without needing a production studio. As per Partho, the future of audio lies in its ability to empower voices that are otherwise unheard. It offers a platform where anyone, regardless of background or budget, they can contribute and connect. In his view, audio is not just surviving. It’s leading the way toward inclusive and equitable communication.
Read More: https://www.businTess-standard.com/author/partho-dasgupta
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